Tuesday, 31 March 2015 09:11

The New Macbook

With the new MacBook, we set out to do the impossible: engineer a full-size experience into the lightest and most compact Mac notebook ever. That meant reimagining every element to make it not only lighter and thinner but also better. The result is more than just a new notebook. It’s the future of the notebook.

We believe that a comfortable, full-size keyboard is essential for a great notebook experience. But to fit one into the elegantly thin new MacBook, we had to completely rethink how a keyboard is engineered and constructed. To create the new keyboard, we redesigned each key and its underlying mechanism — not only making the whole keyboard much thinner, but also allowing for more comfortable, precise and responsive typing that just feels right.

The moment you open the new MacBook, its gorgeous 12-inch Retina display with edge-to-edge glass brings everything into focus. Every photo leaps off the screen in rich, vibrant detail. Over three million pixels render each letter with crystal clarity. And it all comes to light on the thinnest, most energy-efficient Retina display ever on a Mac, meticulously honed to deliver a bold visual experience within an impossibly minimal design.

With the new MacBook comes a whole new way to experience a trackpad. The Force Touch trackpad is engineered to deliver a responsive, uniform click no matter where you press the surface. And underneath, force sensors detect how much pressure you’re applying and give you new ways to interact with your Mac. You can now use a force click to enable new capabilities, like quickly looking up the definition of a word or previewing a file just by clicking and continuing to press on the trackpad. You’ll also experience haptic feedback — a tactile vibration from the trackpad that adds the sense of touch to what you see on the screen. These advanced capabilities work in addition to all the intuitive Multi-Touch gestures Mac users love. You’ll be more in touch with your Mac than ever before. Without lifting a finger.

The new MacBook is designed to fit effortlessly into our increasingly wireless world. Just about anything you do with a notebook can now be done over the air, thanks to Apple software that takes full advantage of the latest Wi‑Fi and Bluetooth wireless technology. So no matter where you are, you can connect to the web, transfer files, organise your photos, listen to music and more — without being tied down.


The most efficient way to charge a notebook is by connecting a charger to a port. And as long as we were going to include a port for charging the new MacBook, we wanted to make sure it was the most advanced and versatile one available. The new USB-C port puts just about everything you need in a port all in one place. This amazing port provides charging, speedy USB 3 data transfer and video output in a small, reversible design that’s one third the size of the current USB port.

The new MacBook has been engineered from the ground up for silent, efficient performance. It starts with a fifth-generation Intel Core M processor that runs on just 5 watts of power, made even more efficient by optimisations throughout OS X Yosemite. Together the processor and OS X sip so little energy that the system generates very little heat, so no fan is required to cool the computer. That means when your MacBook is working, you won’t hear a thing. And the logic board on which the processor sits has been completely redesigned to pack all the capability you expect in a Mac into as little space as possible.

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