Subaru is known by all auto-maniacs mainly as the producer of sports cars – and those of the highest class. Original solutions, an elegant look and unimaginable power are all elements which are the business card of this brand of car. Confirmation of these words is manifested as the new WRX model.

More than half of truck drivers in Europe have problems with back, neck and shoulder pain, according to a study by Volvo Trucks. New Volvo Dynamic Steering makes it possible to control a truck with minimal effort – and reduces the risk of injury for the driver. Long days behind the wheel cause many truck drivers to feel pain in their upper back. Henrik Gustafsson, 27, is one of them.

The new BMW 2 Series Active Tourer sees BMW for the first time expand its portfolio to introduce front-wheel-drive and three cylinder engines in the model line-up. Following on from the coupé as the second member of the new BMW 2 Series range, the Active Tourer combines dynamism, style, elegance and practicality in one cleverly packaged car.

 

Kia Motors continues to win awards for design with Peter Schreyer taking the ‘Grand Prix' design award and the New Kia Soul being awarded the ‘iF Product Design Award' ahead of going on sale in Europe in the Spring. Soul is the 3rd Kia car to win an iF design award with the Optima saloon and Sportage crossover receiving previous accolades.

Volvo Trucks’ live test film ‘The Epic Split’ featuring Jean-Claude Van Damme has already been viewed more than 68 million times on YouTube since its launch in November 2013. Now it will also be available for visitors to the Musée de la Publicité at the Palais du Louvre in Paris, France.
The museum contacted Volvo Trucks just a week after the launch of ‘The Epic Split', asking if it would be possible to exhibit the film. As of today it is available to all visitors as part of the museum's permanent collection.

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Men's world

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